P737 - Profiting From Intellectual Property
Intellectual Capital means many things to many people. In the context of this course, it means the intangible assets that companies own derived from their knowledge, their relationships and, in particular, those assets which may be protected by legal regimes which include patents, trademarks, and contract. In a knowledge-based economy, successful organizations develop intellectual capital that may give rise to competitive advantage. The purpose of this course is to provide students with basic tools that will allow them to identify intellectual capital in organizations, protect that capital by applying the necessary types of legal protection such as patents and copyright registrations and to profit by transferring it to others or otherwise creating new entrepreneurial activities within the organization.
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